It is known that in the 20s and 30s of the 19th century, women’s fashion was a sign of their strength and courage — emancipated women abandoned corsets and emphasised loose, flowing cuts in favor of matching corsets. They were convinced to take such bold steps by the most famous fashion icons, including Coco Chanel and Josephine Baker. This collection was inspired by the courage of divas while at the same time exhibiting their subtle disposition. How does it look, and what about its mannequins?
Designing the ICON collection based on fashion icons
Fashion icons of the 20th and 30th century dictated trends with an underlying mission – to be strong and independent! It was not just clothes that provided this overtone, but also the bold gestures that divas performed with feminine subtlety. We present them now through our mannequins – hands pointing towards the chin or loosely lowered with fingers clearly raised – they are symbols of pride and self-confidence.
In those days, women fought together and acted as one to obtain equal rights for themselves. This is also reflected in the ICON collection. Mannequins feature a group composition that complements each other and establishes relationships, which certainly won’t escape the viewer’s attention.
The ICON mannequins reference both the classic representation of the figure as well as the abstraction of forms, in two lines: the semi-realistic ICON CLASSIC and the ICON ABSTRACT models with accentuated ears.
The ICON collection as a symbol of femininity
These mannequins are making the gesture of explaining, as if they want to invite the viewer to talk with them, or encourage the “approach” of another mannequin with which they can interact. The elbow points downwards and the fingers are arranged in a fan-like fashion which indicates the dynamic nature of the gesture.
Another gesture that conveys a firm character while also being graceful is the mimicking of the body silhouette by the mannequin’s arms during the conversation. Its left hand is pointing forward to illustrate how they articulate something when speaking to another individual. The right hand remains behind. A long neck in this pose symbolizes a personality interested in others’ opinions, yet proudly defending its own.
The collection also includes mannequins in a sitting position – the most distinctive feature of them is the position of the legs, which are stretched out in front and rest only on the toes. Seeing such a silhouette, we see a mannequin filled with grace and class, but also aware of its femininity.
Fashionable clothing for the ICON collection
These types of poses are created to introduce a returning fashion, referring to the 20s and 30s of the 19th century – loose-fitting dresses decorated with crosses or high-waisted trousers created from flowing material. For wide kimono sleeves and those with puffy sleeves, mannequins presenting a raised hand will be ideal.
In turn, the heads of the mannequins may be adorned with cute headbands or hats, especially those with no visible brim (characteristic of the fashion of those years). Jewelry accents in the form of strings of pearls placed around a mannequin’s neck or wrapped several times around a shapely wrist will be the ideal complement to the exhibition outfits.
ICON mannequins may also be used to emphasize your designs’ uniqueness if they follow a different fashion direction from the divas. Women’s bold gestures are more than a symbol of female strength – they also represent individuality, which each author of a project and visitor will see in countless gestures throughout the exhibition. The pose will fascinate them, but it is combined with a styling that they will want to get for themselves!