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Fashion store equipment - news An original display will catch the eye of passersby even when they are not looking for a specific product. She simply draws attention and effectively encourages them to try on a new dress, cap or bag. If you care about arranging an extraordinary storefront, appreciate new solutions tailored to the needs of the trade, invest in modern clothing store equipment and check out our blog regularly. With us, your display will always be on top, and your boutique will wci
Why open a retail store?
19/09/2022
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In the age of the internet and the increasingly fast-growing e-commerce market, there are more and more doubts in the minds of entrepreneurs about whether opening a stationary shop is worth it. After all, an online shop means lower overhead costs and is accessible to everyone, regardless of geographical location. Does this mean that traditional shops are a thing of the past? Certainly not! In this article, we will explain the key reasons why a stationary outlet is still a good choice and sometimes – even be [...]
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Visual merchandising - what is it?
19/04/2022
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Visual merchandising - what is the purpose?
When selling any product, the most important objective is to attract the attention of potential customers. It is necessary to develop a strategy so that the consumer is drawn towards the item. Visual merchandising is a set of marketing tools designed to increase customer interest in an offer and to influence an increase in sales. It also includes solutions for a better organisation of the space in the shop. All activities must be consistent with the brand str [...]
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